¡Hola! I'm a quick learning and results producing brand strategist with over 4 years of experience in culturally attuned, creatively driven ad agencies. My aptitude for consumer understanding and research experience gives me a unique ability to distill large amounts of data into concise, actionable insights that I craft into compelling stories to drive brand growth.

As a Mexican-American marketer, I’m also an advocate for better, more accurate cultural representation in the industry, especially among people of color. My pursuit to spread awareness on this matter has seen me be a guest speaker several times at my alma mater - California State University Fullerton. Most recently I was featured in the 6th edition of advertising textbook “Advertising Creative: Strategy, Copy, and Design”, urging the next generation of advertisers to fight for cultural representation.

When not uncovering insights or thinking of the next big strategy, you can find me doing some type of outdoor activity. From playing soccer (#ViscaBarca) on my Sunday league team to spontaneous weekend camping trips, expect me to be enjoying the outdoors; often with a craft beer in hand.

Feel free to shoot me a message below!